Soap & Glory “More Than Lips” Campaign Started at Women’s March LA



Makeup brand Soap & Glory is inviting every Soaper star to be a part of the More Than Lips campaign and speak up, share their experiences, and—most importantly—be heard.

The company’s More Than Lips campaign began at the Women’s March in Los Angeles on January 20th, 2018. Women participating in the March were invited to speak their minds in a private booth and sharie what made them feel powerful, while others shared raw emotions about what it’s like to be a woman today.

From those recorded stories, a More Than Lips video was created, highlighting women’s lips, making their message impactful yet feminine.

Today the More Than Lips campaign is here to remind women everywhere that whatever their shade of gloss, they can, and should, always share their voice LIKE A BOSS. Soap & Glory was inspired to create a safe space for brave women everywhere who are finding the courage to share their stories, say what is on their minds and proudly showcase their own unique beauty.  

To kick it off, Soap & Glory debuted a two-minute long video on their campaign microsite, YouTube channel, and Instagram account featuring the “pout-standing” lips—and powerful voices—of a diverse group of women.

You can find Soap & Glory beauty-stuffs exclusively at Walgreens, Target and Ulta.

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