American Dreams: A LuLaRoe Collection


Nostalgic 60s & 70s Vintage Americana

American Dreams, the latest collection from LuLaRoe, is a modern vintage collection that pays tribute to the ’60s and ’70s. With over 400 unique pieces of art, represented in twenty styles for women, men, tweens and kids—including five brand new styles—there’s something here for everyone to love.

“American Dreams pays tribute to the spirit of love, freedom, family, community, and the rock anthems that were the soundtrack of the era,’ says Justin Lyon, Chief Marketing Officer for LuLaRoe. “The collection will also introduce five new, highly anticipated styles: the unisex Jax and Jane, the Michael and Bud for men, and the Thor for kids.”

“American Dreams features nostalgic sixties and seventies vintage washes and center front hits, reminiscent of your favorite band T-shirt,” says Patrick Winget, Chief Merchandising Officer for LuLaRoe. “The retro-inspired prints are meant to fade over time for a sun bleached vibe, with new-to-LuLaRoe fabrications—including French terry, tri-blend, old school sweater knit, and crepe fabrics.”

American Dreams will be available to Independent Fashion Retailers nationwide on May 15, 2018. With prices starting at $23 and sizes ranging from XXS-3XL.

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